[Loupe promo with Danish recording artist/actress SisseMarie.]
Loupe® is a visual content streaming platform founded in 2016 by a team of audio and visual enthusiasts. The Loupe art player is designed to provide artists the opportunity for discovery by global audiences via a continuous, immersive display of artwork on TV and LED displays. Shop fine art prints and artist originals with Loupe’s integrated marketplace.
What do the 1 billion people streaming music do with their TVs?
The vision for Loupe was born when founder and CEO Dot Bustelo, formerly of Apple, began asking this question. A small team in Atlanta worked fast to launch the Loupe platform on the 4th Generation Apple TV, the first version to allow indie developers to deliver interactive content.
Loupe quickly ranked #1 Lifestyle App on Apple TV around the world.
Using similar technology to streaming music, the Loupe art player introduced playlists of immersive hi-res visual art, continually refreshed with new artwork submitted from around the globe.
The City of Atlanta recognized what had been built in its backyard.
The Metro-Atlanta Chamber of Commerce selected Loupe as a featured tech startup at SXSW Interactive, 2016. Loupe streamed for six months in the international terminal of Hartsfield-Jackson airport where 100,000 people pass each day.
Loupe is now available on Amazon Fire, Android TV and web streaming
with more platforms on the 2019 roadmap.
An integrated marketplace (loupeart.com/shop) was introduced so Loupe users could purchase fine art prints and originals. This gave artists around the world a new platform to display and now sell their artwork. The Loupe team remained hyper-focused on building a beautiful, at times provocative, immersive streaming experience. Users stream art for an average of over two hours per session.
In 2017, the team developed a proprietary algorithm which enables users to customize the experience… “Stream by Color” to match the mood or interior design, “Stream by Artist” to see more from a creative you love, and “Safe Stream” to filter artwork appropriate for the family. Apple continually featured Loupe as one of their “Apps We Love” and Loupe reached #1 Lifestyle App on Apple TV in 48 countries.
The Loupe story continued...
Today Loupe has twenty-eight uninterrupted streams of popular channels.
The Recording Academy streamed Loupe at a private event for the 2018 Grammy nominees at an Atlanta W Hotel. After the enthusiastic response, Loupe became available year-round at the W hotel and soon other hotels, lobbies, restaurants, special events, and public spaces followed. Loupe solved the original content need for venues with large digital displays. Now these venues can create custom channels that speak to their brand.
The City of Atlanta continued to recognize Loupe, featuring the pioneering art player during London Tech Week, and naming Loupe a finalist for the Global Impact Award for Innovation. Invest Atlanta selected Loupe to participate in EmTech Europe 2018, a global conference on emerging technology, and Loupe’s activation at the Perez Museum with TILA Studios was named Blackbook Magazine’s favorite moment of Art Basel 2018.
Today, Loupe is available on Apple TV, Amazon Fire, Android TV and web streaming with twenty-eight uninterrupted streams of popular channels like Tranquil Impressions, Surreal/Psychedelic, Graphic Styles (Street Art, etc.), and Places I Never Been… designed for tranquil evenings at home or lively party décor… with artwork ranging from Street Art, Black & White Photography, Fine Art Paintings, Mixed Media, and now, Motion Art available for commercial license (http://info.loupeart.com/business-opportunities/).
Loupe represents artists from the U.S., France, the U.K., Italy, Brazil, China, S. Korea, Mexico, Japan, Spain, Norway, Scotland, Germany, Austria, Italy, Israel, Greece, and Switzerland, and more with new artists onboarded every month. Artists are invited to join the Loupe global artist community by submitting work here: http://info.loupeart.com/become-a-loupe-artist/.